Using Web Audio for Success
It’s undeniable that if you add audio to websites it will increase your results. If you’re not using audio on your sites, you’re making a mistake. Audio increases opt-ins. It boosts sales, too.
Why does it work?
It’s simple. Most of the web is cold and impersonal. It adds a human touch to your site. And makes people feel they’re dealing with a real person. Basically, audio brings your site to life. And people like to interact with things that are alive!
The benefits of audio
You’ll receive two immediate benefits to your bottom line when you employ the use of audio. You’ll convert more visitors into buyers. And second you’ll save money on the sales letter. You see, you’ll be able to skip the expensive copywriter. You can just add your own audio. Your visitors will respond better to a heart-felt message from you than some fancy copywriting.
And you will increase your subscriber opt-in rate. Most people need to be led by the hand. So you just add a simple audio that says: Enter your email address in the form. That alone can increase opt-in rates up to 310%!
Some ways to use audio
Add a welcome to my site message on your main page. Most people abandon a website within just a few seconds. This could be all it takes to get your visitor to decide to stay.
Lead them by the had. It’s the same as when you use audio to increase your subscribers. You can use audio to tell your visitors exactly what to do. That includes filling in your order form!
Product testimonials are great. A written testimonial is good. But audio testimonials are great! It’s pretty easy to fake a written testimonial. So audio adds real believability. And will definitely increase your results.
Power tip
Did you ever think of making a product just by recording some audio? This is by far the easiest content to produce. Plus people love audio products. The great thing about audio products is people can take them with them on the go. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!
Is adding audio hard?
It’s not hard at all. There are quite a few audio streaming software programs out there. There’s no knowledge required on your part. The software records the audio, creates the button code, etc. You just copy and paste into your website. You don’t need to even consider this part.
Summary
Let’s take another look at the benefits. Using website audio will increase your conversion rates. No doubt your sales will go up. You will also increase your subscriber opt-ins. And you can use it to create products and sales letters quickly. No many people are doing this. But audio is a really big time and money saver. Get started right now and realize instant results.
Hope you like this article!
Cheers
Alwin Chuah![]()
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2 comments
alwinchuah (Alwin Chuah ) on August 17, 2010 at 1:56 pm
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Using Web Audio for Success: It’s undeniable that if you add audio to websites it will increase your results… [link to post]
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Dante Masloski on January 15, 2011 at 12:24 pm
Wow! Thank you! I always needed to write on my site something like that. Can I include a fragment of your post to my blog?